In the era of digital transformation, the e-commerce store (eshop) is not just an online showcase but the heart of a modern business. In the case of focus-orkomosia.com, we took on the challenge of creating an e-shop that combines usability, speed, and security for a business with a long-standing tradition and expertise in graduation photos.
We had assumed that each new graduation ceremony could contain up to 10,000 and that over would be registered each year. Could an e-shop accept such a large volume of photographic material, approximately , and display them without delays?
Technical Implementation and Tools
Our approach was based on a series of technological solutions adapted to this particular case.
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We chose the CMS with WooCommerce as the basis for the development of the e-shop, taking advantage of the flexibility, stability and customization possibilities they offer. Our experience in developing custom WordPress solutions allowed us to create a powerful, easy-to-use, and fast environment.
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WooCommerce was fully customized to meet the needs of the store, with payment options by cash on delivery and bank deposit, and soon by credit card. All transactions are secured via SSL encryption, while the notification system keeps customers informed at every stage of their order.
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The response speed of the e-shop is perhaps the most critical factor for the user experience. We used for fast response, for low-latency content distribution, and custom code to optimally manage the huge amount of images, ensuring a smooth experience regardless of load.
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We designed a photo management and display system that meets Focus Digital’s specialized needs. There is a gallery for each graduation ceremony where visitors find their photos by year, period, university or department, while special minimum order rules and dynamic pricing per event ensure the best possible shopping experience.
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Recognizing the importance of the historicity of the old e-shop and to avoid the loss of traffic, we used redirection settings for the old links, ensuring a smooth transition and maintaining SEO rankings.
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We implemented a “Mobile First Design” strategy, focusing first on the mobile user experience, creating an interactive and customizable browsing experience for each device.
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Security is a priority on any digital platform. We have implemented strict security measures, including SSL encryption, as well as that ensure the protection of data and transactions.
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We implemented a targeted SEO strategy to optimize the content and integrated tools such as Google Search Console and Google Analytics, offering detailed data on user behavior, allowing the business to effectively plan its next moves.
A Powerful Digital Tool for the Future
With the completion of focus-orkomosia.com, we deliver a powerful tool that strengthens Focus Digital’s market position and improves the customer experience. If you wish to create an e-shop that meets your needs and vision, contact us to plan your digital future.
